Klaviyo

Klaviyo is an email and SMS marketing platform built for e-commerce. It tracks customer behavior, segments audiences, and powers campaigns and automated flows. Connecting Klaviyo to Coupler.io lets you pull that data into your reporting stack automatically — no manual exports needed.

Why connect Klaviyo to Coupler.io?

• Export campaigns, flows, profiles, and performance reports on a schedule

• Send data to Google Sheets, BigQuery, Looker Studio, Excel, or AI tools like ChatGPT and Gemini

• Combine Klaviyo data with other sources (e.g., Shopify revenue) using Join or Append transformations

• Build live dashboards without writing a single line of code

Prerequisites

• A Klaviyo account (any plan)

• A Klaviyo Private API key with read permissions for the entities you want to export

• A Coupler.io account

Quick start

If you want campaign performance metrics (opens, clicks, revenue), use the Report entity. For a full list of your campaigns or profiles, use Campaigns list or Profiles list.

1

Create a new data flow. In Coupler.io, click Add data flow. Search for and select Klaviyo as your source.

2

Enter your Klaviyo API key. In Klaviyo, go to Settings → API Keys and create a new Private API key. Give it at least read access to the data you need, then paste the key into Coupler.io.

3

Choose an entity. Select one of the available entities — Campaigns list, Profiles list, Report, or Flows. If you choose Report, use the date picker to set your start and end dates, then select the metrics and dimensions you want.

4

Choose a destination. Connect a destination — Google Sheets, BigQuery, Looker Studio, Excel, or an AI tool like ChatGPT or Claude — and configure where you want the data to land.

5

Run the data flow. Click Run to do a manual run and confirm your data loads correctly.

Available entities

Entity	What it contains
Campaigns list	All campaigns with status, channel, send time, and list/segment info
Profiles list	All subscriber profiles with properties, consent status, and custom attributes
Report	Performance metrics (opens, clicks, revenue, etc.) broken down by dimensions you choose
Flows	All automated flows with trigger, status, and channel details