# LinkedIn Company Pages

LinkedIn Company Pages gives you access to detailed analytics about your company's LinkedIn presence. You can export page performance metrics, follower insights, post analytics, and demographic data directly to your spreadsheet, data warehouse, or BI tool — no coding required.

## Why connect to Coupler.io?

* **Automate your reporting** — Pull fresh LinkedIn analytics on a schedule without manual exports
* **Combine with other data** — Join LinkedIn metrics with CRM, sales, or advertising data for a complete view
* **Multiple report types** — Choose from page performance, follower trends, post analytics, video insights, and demographic breakdowns
* **Send to any destination** — Export to Google Sheets, Excel, BigQuery, Looker Studio, Claude, ChatGPT, and more

## Prerequisites

* A LinkedIn Company Page you manage or have analytics access to
* Admin or Editor role on the page
* Coupler.io account

## Quick start

{% hint style="success" %}
LinkedIn Company Pages works best when you're tracking multiple reports over time. Start with one report type (like "Page: performance insights") to understand the data, then add more as you build out your reporting dashboard.
{% endhint %}

## How to connect

{% stepper %}
{% step %}
**Sign in to Coupler.io** and create a new data flow. Search for "LinkedIn Company Pages" and select it as your source.
{% endstep %}

{% step %}
**Authorize LinkedIn** — You'll be redirected to LinkedIn to sign in and grant Coupler.io permission to access your Company Page analytics. Make sure you're signed into the LinkedIn account that manages your company page.
{% endstep %}

{% step %}
**Select your LinkedIn Company Page(s)** — Choose which page(s) you want to pull data from. You can select multiple pages if you manage more than one.
{% endstep %}

{% step %}
**Choose a report type** — Select the type of data you want to export:

* **Page: lifetime overview** — Total followers, page visits, and engagement (no date range needed)
* **Page: performance insights** — Daily/weekly engagement metrics like views, clicks, impressions
* **Page: cumulative posts performance** — Combined stats for all posts on the page
* **Page: follower gains trend** — How your follower count changed over time
* **Page: follower demographics insights** — Who your followers are (by location, job title, industry, etc.)
* **Page: audience demographics insights** — Who viewed your page (by location, job title, industry, etc.)
* **Post: individual posts performance** — Metrics for each post (views, clicks, reactions, comments)
* **Post: video performance** — Video-specific metrics (views, viewers, watch time)
* **Post: social reactions & comments count** — Reaction and comment counts for each post
  {% endstep %}

{% step %}
**Set date range (if needed)** — For time-based reports, use the date picker to specify your start and end dates. Lifetime overview reports don't require dates.
{% endstep %}

{% step %}
**Choose dimensions (optional)** — For demographic reports, select how you want to break down the data (by location, job title, industry, etc.).
{% endstep %}

{% step %}
**Select your destination** — Choose where your data goes: Google Sheets, Excel, BigQuery, Looker Studio, Claude, ChatGPT, Cursor, Gemini, Perplexity, OpenClaw, or another platform.
{% endstep %}

{% step %}
**Run the data flow** — Click "Run" to execute your first pull. Monitor the run status to ensure it completes successfully.
{% endstep %}
{% endstepper %}

## Available report types

| Report Type                        | Data Includes                                                     | Frequency   | Date Required? |
| ---------------------------------- | ----------------------------------------------------------------- | ----------- | -------------- |
| Page: lifetime overview            | Total followers, page visits, search appearances                  | Snapshot    | No             |
| Page: performance insights         | Views, clicks, impressions, engagement by day/week                | Time-series | Yes            |
| Page: cumulative posts performance | Total engagement across all posts                                 | Snapshot    | No             |
| Page: follower gains trend         | New and lost followers over time                                  | Time-series | Yes            |
| Page: follower demographics        | Follower breakdown by location, job title, industry, seniority    | Snapshot    | No             |
| Page: audience demographics        | Page viewer breakdown by location, job title, industry, seniority | Snapshot    | No             |
| Post: individual posts performance | Views, clicks, reactions, comments per post                       | Snapshot    | No             |
| Post: video performance            | Views, viewers, watch time for video posts                        | Snapshot    | Yes            |
| Post: social reactions & comments  | Reactions and comments per post                                   | Snapshot    | No             |